Lead-generation website & self-managed CMS
Automatic Gearbox Southampton
A lead-generation website and self-managed content system for a specialist automatic gearbox and hybrid garage. Enquiries, services and real repair case studies are managed from one admin panel, allowing the client to continuously grow the website and its search visibility without relying on a developer.
- Specialist Website
- Lead Generation
- Local SEO
- Service Architecture
- Conversion UX
- SEO Service Pages
- Enquiry System
- Lead Capture
- WhatsApp Conversion
- Responsive Design
- Mobile-first
- Mobile UX
- Clear Structure
- Service Presentation
- Mobile Conversion
- Enquiry Flow
- Local Contact
- WhatsApp CTA
- Location UX
- WhatsApp Enquiry
- Conversion Flow
- Fast Contact
- Admin Dashboard
- Enquiry Management
- Client Control
- Enquiry to Case Study
- Content Workflow
- Business Automation
- Custom CMS
- Case Study Builder
- Editable Content
- Growing Portfolio
- Proof of Work
- Searchable Expertise
- SEO Content
- AEO Ready
- Search Visibility
- Service Management
- Self Managed
- Easy Updates
The business problem: a specialist automatic gearbox and hybrid garage in Southampton needed more than a brochure site. It needed a steady way to win enquiries, keep them organised and prove its expertise with real work.
The lead-generation website presents the garage as a specialist. Each high-value service, such as automatic gearbox repair or DSG repair, has its own structured landing page.
The enquiry workflow turns visitors into enquiries through a contact form, with WhatsApp as the fastest route on mobile.
Admin control: every enquiry lands in a client-managed admin panel with the customer, vehicle, service and problem in one place.
Enquiry to case study: a real repair can become the starting point of a new case study, pre-filled from the enquiry, with make, model, year, symptoms, fault codes, diagnosis, repair process, tests and handover, photos and publishing status.
A growing portfolio: every completed job can add a new published case study, building a real record of completed work over time.
A self-managed service catalogue: the client edits the services shown on the site without developer support.
SEO, AEO and AI discoverability: each published case study is a new indexable page included in the sitemap. Real technical content helps search engines and AI tools understand what the garage does.